Foundations of Facebook Marketing and Marketplace
eDiploma Credit: 2 Points
See how to develop viable Facebook marketing strategies to promote your business with this helpful online course.
Are you unsure of how to promote your product and sustain its long-term presence on Facebook? This course will help you position yourself as an expert in using Facebook to promote your business, brand or products, resulting in increased growth and engagement. Study the proper ways of using Facebook to promote your business by successfully marketing your products. Learn how to make use of your Facebook marketing by enrolling today
Course Curriculum
Fundamentals of Facebook Marketing
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Fundamentals of Facebook Marketing – Learning Outcomes00:00
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Facebook Marketing00:00
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Selling Legitimately on Facebook00:00
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Facebook Marketing Strategies and Expectations00:00
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Introduction to Virality00:00
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The Viral Coefficient Formula00:00
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Boosting Viral Coefficient00:00
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Role of Ads in Virality00:00
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Viral Coefficient Calculator00:00
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Boosting Content with Ads to Increase Virality00:00
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Facebook Marketing is more than Posting Content00:00
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Comparison of Facebook Group, Business and Fan Pages00:00
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Facebook – The New LinkedIn00:00
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Colored Background Posts to Boost Engagement00:00
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Marketing from Personal Page00:00
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Personal Profile Privacy Settings00:00
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Facebook Business Page00:00
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Hack to Boost Engagement in a Facebook Page00:00
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Star Rating on Facebook Business Page00:00
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Fundamentals of Facebook Marketing – Lesson Summary00:00
Marketing with Facebook Groups and Marketplace
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Marketing with Facebook Groups and Marketplace – Learning Outcomes00:00
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Facebook Marketplace00:00
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Facebook Groups vs Pages00:00
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Products Intended for Different Types of Group00:00
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Successful Facebook Group Formula00:00
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Using Local Group00:00
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Joining a Group00:00
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Posting Products00:00
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Editing a Post00:00
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Getting the Facebook App to Use Marketplace00:00
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Posting Items using Mobile Application00:00
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Sales Results From Posting00:00
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Creating Your Own Group00:00
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Creative Ways of Selling Products00:00
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Example of a Smart Seller00:00
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Right Way of Selling Products on Facebook Groups00:00
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Finding Great Facebook Groups00:00
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Behavioural Guidelines in a Facebook Group00:00
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Marketing from Your Group on Facebook00:00
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Planning Your Group00:00
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Engaging People in Your Group00:00
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Group Rules and Long-term Success00:00
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Marketing with Facebook Groups and MarketPlace – Lesson Summary00:00
Facebook Marketing Strategies – Learning Outcomes
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Facebook Marketing Strategies – Learning Outcomes00:00
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Establish Yourself as an Expert00:00
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Like Vs Share00:00
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Boosting Engagement with Catchy Visuals00:00
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Working of Facebook Algorithm00:00
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Facebook Marketing Strategies To Increase Engagement00:00
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International Facebook Traffic00:00
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Current Traffic Trends on Facebook00:00
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Post Topic Ideas that Get Engagement00:00
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Facebook Posts per Day00:00
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Mentioning Other People in Posts to Get More Engagement00:00
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Big Data Research Infographic00:00
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Hack to Get More Likes, Comments and Shares from Posts00:00
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How to Get More Facebook Engagement00:00
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Hack to Increase Post Engagement from Outside of Facebook00:00
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Using Images in Facebook Posts00:00
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Facebook Marketing Strategies – Lesson Summary00:00
Advertising on Facebook for Marketing
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Advertising on Facebook for Marketing – Learning Outcomes00:00
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Introduction to Facebook Automation00:00
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Introduction to the Section of Social Media Automation00:00
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Benefits of Social Media Marketing Automation00:00
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Social Media Automation Tools00:00
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Walkthrough of my Social Oomph Account00:00
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Hashtag Marketing00:00
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Introduction to Marketing with Facebook Ads00:00
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Obtaining Facebook Ad Dashboard00:00
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Setting up a Facebook Page for Ads00:00
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Choosing Facebook Ads00:00
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Facebook Advertisement Strategies00:00
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Setting the Right Targeting for Ads00:00
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Creating the Right Ad Format00:00
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Targeting pro Tip00:00
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Ad Retargeting with Facebook00:00
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Installing Facebook Pixel00:00
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Targeting Lookalike Audiences00:00
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Optimizing Ads for the Best Exposure00:00
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Results of Facebook Boosted Posts00:00
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Suggested Strategies of Facebook Boosted Posts Results00:00
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Introduction to Facebook Live00:00
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Going Facebook Live on Mobile00:00
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Running Facebook Live Sessions00:00
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Advertising on Facebook for Marketing – Lesson Summary00:00
Course assessment
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Final Quiz
Order certificate
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Order your certificate00:00